Opt In List Building - How To Write Your First Email

Your very first email that you send to your opt in list is a very important step to establishing a very good relationship with your list. The reason for this is that you need to welcome them correctly and usually in any relationship first impressions last a very long time. So in the way that when a stranger approaches you and you form an impression by the way that they dress, speak and use their body language the same applies to your visitor that has subscribed to your email list.

Usually you will have a sequence of messages setup in your autoresponder. The first message that you send will be labelled day 0 meaning that it will be sent immediately. Now the important thing to structure with this email is to establish trust and credibility with your subscriber and deliver a warm welcome. You definitely do not want to send a sales message for your first email as this will put them off and they will likely unsubscribe from your list. So usually what works for me here is I thank them for subscribing to my list and introduce myself. I also send them the link of the free report that they requested from my squeeze page. Here is an example of the email that I send:

Hi [[firstname]]

Thanks for requesting for your report and opting-in to the "The Name Of Your" list...

You can download your report in PDF format:

(your report)

=> (the download link of your report)

You will enjoy the report and learn the secrets (whatever information you are giving away)

I look forward to getting to know you over the next few months, and sharing some of my most effective secrets with you.

To Your Affiliate Success!

Mark Abrahams

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Mark Abrahams is a full time internet marketer who has helped others to earn a living online.